Six metrics that measure territory balance, which criterion to weight for your sales motion, and how to run a fair rebalance without losing your best reps.
Why the closest-next-stop rule sends reps across town twice, how to sequence a call list around fixed appointments, and what backtracking really costs.
How to measure trade area overlap between your own stores with drive time polygons, calculate a cannibalization rate, and judge an acceptable threshold.
How to upload, geocode and check a spreadsheet of thousands of customer addresses in one map, including the column match and reject list steps people skip.
How to map a donor export, color-code by giving level, count donors by ZIP code, and tell the difference between donor density and real giving capacity.