Map Your Customer Locations

Customer mapping software turns the list of customers you keep in a spreadsheet into points on an interactive map. Instead of reading rows of addresses, you see where your accounts sit, color-coded by the details that matter to you. With Maptive you can also read the demographics around each customer, group accounts into territories, and plan routes between them, so the map becomes something you act on rather than just look at.

You upload the spreadsheet you already keep, and Maptive reads the address or location column and places each customer on the map. The other columns you brought along, such as status, value, or type, come with them and are ready to color-code or filter. If an address needs fixing, you can edit it in the split-screen table and the map updates as you go. Most people have a working customer map within a few minutes.

Maptive can plot up to 200,000 markers on a single map. It uses WebGL rendering to draw them, which means a large customer list stays smooth as you pan and zoom rather than slowing down or freezing. Whether you keep a few hundred accounts or a book of business in the hundreds of thousands, you can hold the whole picture in one view and still move around it comfortably.

Yes. You can group your markers by any column in your data, such as account status, customer value, or customer type, and Maptive gives each group its own color with a key beside the map. This makes patterns easy to read at a glance, like where your highest-value customers cluster or which areas hold mostly prospects. You can change the grouping column whenever you want a different view of the same map.

Yes. The split-screen view keeps your map and your spreadsheet side by side. When you edit a value, fix an address, or update a status in the table, the map reflects the change as you work, so the two stay in step. This is helpful when you are cleaning up a customer file or checking that each account landed where you expected, since you can see the data and the map together.

Yes. Maptive includes census data for the US and Canada, covering population, income, and age. You can read it on radius rings, drive-time areas, boundaries, and territories drawn around your accounts, so you understand the market each customer sits in. This helps you see whether an area is growing, find where similar buyers live, and decide where to focus, all from the same map that holds your customer list.

Yes. You can build sales territories by zip code, county, or state, or draw your own by hand when an area needs to follow your customers rather than a standard border. The boundary and territory tools work together, so you can shape coverage around where your accounts actually are. You can then read the demographics inside each territory and share a focused map of it with the rep who owns it.

Yes. Route optimization orders up to 73 stops into an efficient path and gives you turn-by-turn directions you can export for the field. You can also draw drive-time areas around an account, accurate up to four hours, to see which customers fall within a reasonable trip. Filter to the segment you care about first, such as top accounts or recent customers, then build the route around only those stops for the day.

Yes. You can filter to a segment such as recent customers, top accounts, or prospects, save that view, and share it. You can isolate specific territories so a shared map shows only what a person needs to see, then embed it on a page or export it. Viewers do not need a Maptive account to open a shared map, and a shared view never exposes your full underlying customer list.

Yes. Your customer data is protected with 256-bit encryption in transit and two-factor authentication on your account, so access stays with the people you approve. You control who can see a map, and when you share a focused view, it shows only what you choose rather than your whole account list. Maptive treats your customer list as the sensitive information it is, and keeps it under your control.