Split a State Into Sales Sub-Regions

Open your map in Maptive and reach for the Boundary Tool. You draw a line across the state wherever you want the split, then Maptive puts everything above it in one sub-region and everything below in the other. Pick the ZIP codes or counties that make up each half, give the two halves names like North and South, and color them so they stand apart. If a couple of ZIP codes end up on the wrong side, click them and move them over. The whole thing takes a few minutes, and you can adjust the line again later.

Highways like the I-70 make a clean, easy divider that your reps already know. In Maptive, use the Boundary Tool and trace your split line so it follows the road across the state. Group the ZIP codes or counties on the north side into one sub-region and the ones on the south side into the other. Because you are drawing by hand, you decide exactly which pieces sit on each side of the highway. Then name and color the two halves. Nothing about the road is automatic, but tracing it yourself takes only a moment.

Yes. Instead of splitting one state, you group whole states into a few big zones. Select the eastern states and make them one sub-region, do the same for the central and western states, and you have three clean zones across the country. Maptive holds up to 200,000 locations on a single map, so your full account list fits with room to spare. Name each zone and color it, then assign it to the right team. You can redraw the zones any time your coverage plan changes.

You decide where each border ZIP goes, one by one. When your split line runs through a stretch of ZIP codes, Maptive does not force them to one side. Click any ZIP that sits on the fence and drop it into whichever sub-region makes sense for your team. Maybe a border town belongs with the northern rep because of the drive, or with the southern one because of an existing account. You make that call by hand, so no customer falls into the wrong half by accident.

Yes, and you should use whatever your team already says out loud. When you create a sub-region in Maptive, you type a name for it, so Ohio North, Ohio South, or East Zone all work fine. The name shows up on the map and in your exported files, which keeps everyone speaking the same language. If you rename a half later, the map updates to match. Plain names paired with strong colors mean a rep can open the map and know their area at a glance, with no legend to decode.

It is. Reassigning moves an area that already exists from one rep to another. Splitting creates new sub-regions where there was one big area before, so you are carving Ohio into two halves rather than handing an existing Ohio to someone else. In Maptive you can do both. For a split, you draw a fresh dividing line and sort the pieces into the new halves. For a reassignment, you pick an existing group and change who owns it. This page is about the carving part.

Yes. You can carve one state into sub-regions and leave every other territory on the map exactly as it is. Maptive treats each area on its own, so drawing a north-south line through Ohio does not touch your Texas or Florida setup. This helps when one state has grown too big for a single rep but the rest of your coverage still works. Draw the split where you need it, name and color the two new halves, and the rest of the map stays put.

No, you only adjust it. Your split line is not locked once you draw it. If a sub-region grows too heavy or a road reroute changes what makes sense, open the Boundary Tool again and nudge the line, or move a handful of border ZIP codes to the other side. The names and colors stay with each half, so the map keeps making sense as you tweak it. Nothing gets erased. You are shaping the same map, not starting over, which makes small course corrections quick.

Yes. Once your state is split and colored, you can share the map with a view-only link so reps see their sub-regions without changing anything. You can also share an editable link with a manager who helps tune the lines, and you can password-protect either one. Everyone opens the same live map, so there is no emailing screenshots back and forth. When you move a border ZIP or rename a half, the shared link shows the update, and your team is always looking at the current split.

Yes. After you split the state and sort every ZIP code or county into its half, you can export the whole thing to Excel, CSV, or TSV. Each row carries the sub-region name you gave it, so your file shows exactly which pieces landed in North and which in South. That makes it easy to load the new split into your CRM or hand it to whoever manages your account records. The export matches the map, so the halves you drew are the halves you get in the file.