Set Map Positions And Zoom Levels

Use Maptive to create specific views and zoom levels in your map. This can be helpful when sharing your maps with others, or when you want to return to the same area in your map at a later time.

Drive Time Polygons

The Drive Time Polygons Tool allows you to create a polygon in hours and minutes from any of your locations in order to quickly determine how much time you’ll need to get to other locations on your map. This tool makes it easy to quickly run a proximity analysis on a segment of your location data. It’s useful for determining where certain points on your map lie, how far one map point is from other points on your map, and seeing how many points on your map exist within various distance increments. The end result is a beautifully simple, easy-to-understand visualization of your location data.

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  • Build a drive time polygon around a location. Creating a drive time polygon around a location can be done in a matter of seconds. All you have to do is choose your starting location marker, set your drive time, add further customization if desired, and that’s it.
  • Adjust distance and color. The Drive Time Polygon tool allows you to easily adjust in real-time the hours and minutes you originally set. You can also select a color for your polygon to make it even easier to view on your map.
  • Customize information. After your polygon has been created, you can choose to customize the popup that appears within the polygon. This is useful when you are creating multiple polygons on your map and need to quickly identify or categorize the location data captured within your polygions.
  • Export locations. Exporting location data within your polygon is incredibly simple and convenient, and can be done in just 1-click. Data is exported into a XLS or CSV file.

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Upload Custom Images

Upload custom images using the Drawing Tool and incorporate them throughout the map. For example, you could upload logos, store location photos, manager photos, or other photos related to individual locations in your map.

Save Map States / Scenarios

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Store Locator – Location Finder

The Location Finder Tool basically acts as store locator software for the locations you load into your map. Enter any address, or let the store locator use your current location, and the tool will find the closest locations to that spot. Once the location search is finished, the details about the locations will be displayed along the right side of the map. This will include the distance to your location, the store name, address, and links that will help you find directions to the store using Maptive or Google maps. Maptive will also zoom the map so that your location and the results are easy to see.

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What can I use the location finder tool for?

  • Store Locator Software. Load all your store information into Maptive and then embed the resulting map in your store locator page. This will allow your customers to easily find the store that is closest to them
  • Product Locator Software. If you have a list of all the places where your product is available for sale you can load that data into Maptive and use our map as a product locator. This lets people, who are looking for your product, know exactly where to find it.
  • Get Distance Information Fast. Use the Location Finder Tool to quickly and conveniently get a complete list of distances to all locations plotted on your map. Distances can be shown in either miles or kilometers.
  • View Location Details in 1-Click. From the Location Finder Tool you also get instant access to location details. Clicking on location details from the digest of locations will direct you to your map marker—which gives you a quick view of all data that you have uploaded about your location.
  • Email Direction Links Directly To Your Mobile Device. You can also save even more time by use the Location Finder Tool to send direction navigation links right to your mobile device. Clicking the link will open Google maps on your phone and allow you to begin navigating to your locations in seconds.
  • View Directions Right In The App. The Location Finder Tool can also be used to get a step-by-step list of navigation directions to locations near you. From this navigation list, additional destinations can be added, your route can be optimized, and your directions can be printed.

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Lasso Tool

The Lasso Tool allows you to quickly select as many or as little points on your map at a time in order to easily segment and access only the most relevant and important information related to your locations. With the Lasso Tool, you can manually draw a “lasso” around your locations in order to edit data related to specific locations, get optimized routes to only a handful of select locations on your map, or export only a segment of your location data to a file.

  • Select your locations. Creating a lasso around preferred locations on your map can be done in a matter of seconds. Simply zoom to the most ideal view of your map, click the lasso tool, and begin placing lasso points around the batch of locations you wish to access together.
  • Optimize routes. Once your lasso has been established, you can get an optimized route in 1-click to the locations you selected. A directions window will appear, allowing you to re-order locations or add/delete additional locations from your list.
  • Edit data as a group. The Lasso Tool also allows you to edit location data as a group or batch. You will see the option appear after you have created a lasso around your group of locations. Data added to any of the fields in the data editing window will change that field for all markers within the lasso area
  • Export locations. Exporting location data from within your lasso area is incredibly simple and convenient, and can be done in just 1-click. Data is exported into a XLS or CSV file.

Map Drawing Tool

The Map Drawing Tool makes it easy to draw on a Google map. This tool provides 12 features, and hundreds of options that allow you to customize your map however you want. With these features you can create a map in a couple minutes that contains all the drawing that you need. When you combine the map drawing tool with Maptive’s full suite of mapping software the drawing tool becomes even more powerful.

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What can I draw with the Map Drawing tool?

  • Draw a simple circle
  • Number locations to create a map key.
  • Draw a Line between different point on the map.
  • Place a rectangle to show where a building is.
  • Draw a polygon.
  • Use the arrow tool to show points of interest.
  • Add several types of text label to make the map easy to navigate.
  • Drop a marker with one of a hundred different icons.
  • Upload a custom image to the map.

Within each of the features of the drawing tool there are multiple ways that you can customize the shapes you draw on the map. You can adjust the color, and thickness of the outside lines. You can change the color, and opacity of the inside of a rectangle, polygon, or other shape. On the text features you can change the size of the font and the color of the text and background. You can also change the icon that appears within each marker. Maptive is always adding more features. If we do not have what you need please let us know and we will do our best to add it in the future. To try our Mapping software click the button below.

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Maptive’s Heat Map Software

Create A Google Heat Map

The Heat Map Tool makes it easy to visualize and identify trends in your location data on a Google map. You can use our heat mapping software to visualize marker density or numerical data tied to geographic locations. Customize your heat map by adjusting its radius, opacity, intensity threshold, and the gradient colors displayed in your heat map. You can also choose to display just one single color.

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What is a heat map?

Heat maps represent the density of data within different areas of a map. Data is aggregated based on its location and given a radius of influence, which you can adjust. As the density of data increases in that area the heat map will display a color indicating higher intensity. The heat map will also have a maximum threshold which will be represented by the highest color on the gradient or the darkest color if you are using a single color.

What can I use a heat map generator for?

Geographic heat maps can help you identify trends in data that would otherwise be hard to see. You can quickly see areas that might already be saturated and other areas where there is still a market opportunity.


  • View Market availability. You can get a very good sense of which customers have access to your stores or products by simply importing a excel spreadsheet of your stores, or stores that sell your product. Then with just a couple clicks you can add a location based heat map to your map. The gradient of the heat map will show what areas of the map are close to your stores and which might be too far for your customers to travel to.
  • Sales Density. You can combine any number in your spreadsheet with the geographic heat map to weight your locations. If you do this with sales data you can see what areas have the highest sales density. This can help you to focus your marketing budget where it will do the most good. You can the heat mapping software this with zip code boundaries to see the demographic of the areas where you have the most sales.
  • Access the heat mapping tool in 1-click. Adding heat maps can be done quickly and conveniently right from within your map. The process is simple: click into the Heat Mapping Tool, create your heat maps, add further customization, click done, then view your heat maps in real-time in your map.
  • Customize the look of your heat maps. Customize how heat maps appear on your map by making changes to the radius, opacity, intensity threshold, and the gradient colors displayed in your heat map. You can also choose to display just one single color.


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Our Heat Mapping Tool

Heat maps are a hot topic when it comes to superior data visualization. A geographic heat map generator can transform otherwise unwieldy data sets into a clear picture that quickly allows you to identify points of density and their more barren counterparts.

Marketing departments, sales teams, academic researchers, students and web developers are just some of the people who have found the heat map software an instrumental part of how they identify trends in their information.

What is a heat map generator?

In a nutshell, heat map software takes a two-dimensional map and gives it depth by showing you data density within different areas. It highlights points of high and low concentration and points out regions that lack observable data.

Our heat mapping tool uses color gradients to indicate areas of lower and higher intensity. You have the option to:

  • Use multiple colors, with different hues representing distinct brackets on a scale from minimum to maximum threshold
  • Use one color shaded from light to dark to illustrate varying density.

The result? Trends will scream at you, opportunities will beg for your attention, wasted resources will glare at you begging to be used.

For example: The heat mapping image just below demonstrates how you can layer multiple heat maps. The location heat map in red, yellow, green, and the sales of those locations in blue. This type of heat map generator can easily highlight where you might have over or under performing clients, stores, etc.

heat map layers

In the next image below you can see that many of our users even heat map zipcodes by shading them with different colors by using our Boundary Tool.

boundary heat mapping

A geographic heat map generator is the new team member you’ve been waiting to employ — you know, the supremely organized, overly enthusiastic one that can’t wait to point out your areas for growth. Any location based numerical data can be mapped out using our online heat map generator. Whether you are a business on the hunt for increased sales or an academic that needs to find patterns in huge swathes of data, our geographic heat map generator will quickly become indispensable to your work.

What’s more, by using Maptive’s heat map software to create your location heat map series, the world (as seen on your map) is your oyster. Maptive’s fully customizable heat mapping tool allows you to play around with all aesthetic features so that you can create a location heat map that is uniquely yours. If your aim is to share your heat map with your customers, share holders, or employees, you’ll be more than a little proud when you do so. That’s right — your sales metrics never looked this good.

Is our heat mapping software giving you that warm, fuzzy feeling? Yes, we feel it too. That’s just our geographic heat map generator talking to you. Hold onto that feeling because we’re about to dive into more details about what our online heat map generator will do for you and your work.

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Your Google Heat Map Partner:

Powered by the robust capabilities of Google Maps, Maptive allows you to perform various functions that are fully customizable. Here is what you will be able to achieve when you start using our location heat map option.

1. Generate a heat map from an excel spreadsheet

“Excel spreadsheets are so visually appealing,” said nobody ever. Imagine you could take the raw data that currently gathers dusts in tabs on your spreadsheets and, within a few minutes, transform it into a Google heat map that will wow the most cynical of viewers. Imagine. And now stop imagining, because this is now a reality. Maptive’s geographic heat map generator allows you to do exactly that. You have the choice of uploading a pre-existing excel spreadsheet, or inputting data directly onto our platform.

2. Analyze your data by marker density

In the space of a few clicks, your raw data will be presented to you as a beautiful Google heat map. The default view is to weight each marker on the map equally so that density trends become immediately obvious.

One of the many popular uses for this function is for competitor analysis. In moments, you will be able to see areas of market saturation and spaces of opportunity. Alternatively, use this heat map software to figure out where you have a high number of salespeople and where you can allocate more resources.

The geographic heat map generator can help you understand anything from franchising possibilities to the areas of scarcity of an endangered species. How you use it is limited only by the scope of your work.

3. Plot numerical data using your location heat map

Maptive’s heat map software allows you to organize any location-based numerical data you have in your arsenal into an easy-to-interpret picture. You can select the data you wish to see on your map, as well as how much of the corresponding data you want to include in your visualization.

plot data on heat map

We know — your brain is ticking at double speed like an over-zealous metronome. Imagine using this tool to track sales in a particular area? No more laborious calculations, endless post-it notes or wading through rows and rows of numbers for insight.

4. Customize your location heat map

Yes, this is indeed the time when you get to show off your design talents. (Side note: don’t be afraid to be experimental. It’s almost impossible to make a Maptive location heat map look bad.) You can adjust almost every visual component of your Google heat map — radius, opacity, intensity threshold and gradient colours on display. Whether you want extreme details or the simple clarity of just one color, the look of your map is entirely up to you.

5. Plot Google heat map online

Because our location heat map software is cloud-based, you do not have to worry about storing (or losing) huge swathes of data. You will have access to your heat maps from any device, meaning you can take your maps with you as you move about, embed them onto your site, and give your whole team access to them no matter where they are based. Our professional looking maps will bolster any presentation you have to give and impress new clients and shareholders alike.

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How to use our Heat Map Generator

We know — you’ve warmed to the idea of using our location heat map software to transform how you visualize your data. So let’s turn up the heat . Here is your recipe for creating your very own location heat map.

  • STEP 1: Get your data onto our platform. There are multiple ways to do this. You can upload an excel spreadsheet, input your information in our “Data” view, or add each marker with its corresponding information individually.
  • STEP 2: Open up our Map Tools Menu on the left hand side of your map. There you will see a sizzling flame. You guessed it — that’s the location heat map software. Open it up.
  • STEP 3: Decide on your Heat Map Style. You have the following options:
    • Marker Density — In the world of Marker Density, every marker is equal. Yes, just like utopia but for markers.
    • Numerical Data — By selecting to represent numerical data, you get to decide what data you would like your map based on. You can choose to represent any numerical data you have inputted into our system.
  • STEP 4: In either heat map style, you get to select your sample set. You can either decide on using all markers on your map, or choose a specific field. If you choose to focus on a particular group, you will have the option of selecting any column in your data for this purpose. Perhaps you would like to view the data within a specific zip code, or only like to view sales data over a certain amount. How you filter your data on your heat map is entirely up to you.
  • STEP 5: Press the magical “ADD HEAT MAP” button and your glorious visualization will be created right before your eyes. You have the option to hide the markers on the map so that they don’t cloud your view.
  • STEP 6: Customize your map. Change the look, change the colors, change your outlook on your data. Who knew information could be this beautiful?

The more you explore our online map generator, the more ways you will find to align it to your specific purposes. If you want to filter your data by individual salesperson, for example, you will quickly be able to identify areas of high performance and analyze why the numbers fall in the way they do.

performance zone heat mapping

Perhaps you want to compare two salespeople on your team to see if they have geographical areas of overlap, or why one is performing better than another.

You can then use your newfound insights to formulate your marketing budgets and plot your campaign for world domination. This tool is the way to turn up the heat on your success.

Try our Heat Map Generator today!

If you don’t want your data to be a hot mess, it’s time to try our location heat map.

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And guess what? We’ll let you try it for free. You get to play around and find out your own unique ways to use our online heat map generator. You will be astounded at how intuitive our platform is. There is no steep learning curve to battle through, so you can focus on gaining the insights you need rather than figuring out how to access them.

Don’t burn yourself out looking for data insights. Sign up for our free heat map generator today.

Demographic Mapping Tool

You can add demographic data to the map using the boundary tool. Currently we have US census data for zip code, counties, states, and congressional districts. These overlays are useful in spotting key trends in your data. With demographic overlays on your map, you can easily segment your data and access location-specific information related to race, housing, age, citizenship status, education, income, transportation, labor, and gender.

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  • Display demographic boundaries. Creating boundaries that identify trends related to demographic census data can be done in a matter of seconds. All you have to do is open the boundary tool in your map, select your boundary type, and choose the option to fill your boundaries with demographic census data.
  • Flag boundaries for later. Demographic overlays allow you categorize boundaries for later review. If you are looking to grow your business and need to find areas to expand you can use demographic overlays to find boundaries that have similar demographics. You can then categorize boundaries as good or bad prospects.
  • Adjust boundary size and color. In Maptive, your boundary width, boundary color, fill color, fill opacity, and number ranges can all be adjusted to your specific needs and preferences.
  • Edit boundaries at any time. Once your boundaries have been created, they can be easily edited in real-time right from within your map.

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