Location Intelligence Software
What if you could see your entire business on one map? Maptive turns addresses into insight, showing you which territories perform, which routes waste hours, and where your next customers live. Maptive’s Location Intelligence software helps you make decisions based on where, not just what.
| Location Intelligence Feature | What You Get With Maptive |
|---|---|
| Data Visualization | Render up to 200,000 locations on interactive maps using WebGL. Visualize data through heat maps, bubble maps, choropleth boundaries, and pie chart clusters. Color-code markers by one field while sizing by another to reveal patterns spreadsheets can't show. |
| Territory Management | Build balanced territories using automated optimization that factors drive time, workload, customer density, and revenue potential. Draw custom boundaries or use 43,000+ preloaded ZIP codes, counties, and census tracts. Companies report 75% faster planning and 15% revenue growth. |
| Route Optimization | Plan routes for up to 73 stops per trip using Google's Vehicle Routing Problem solver. Export turn-by-turn directions to mobile devices. Field teams report 18% fuel savings and 22% more daily service calls after switching to optimized routing. |
| Demographic Analysis | Overlay 50+ US Census variables at ZIP code, tract, and block group levels. Access 100,000+ data layers covering income, consumer spending, healthcare utilization, and real estate metrics. Maptive iQ achieves 90% precision for identifying underserved markets. |
| Drive Time Mapping | Generate drive time polygons up to 8 hours using live traffic data and actual road networks. Maptive iQ uses 300% more calculation points than previous versions. Define service areas based on real-world driving conditions instead of simple radius circles. |
| CRM Integration | Bidirectional sync with Salesforce, HubSpot, Zoho, Pipedrive, and Keap. Maps update within 90 seconds of CRM changes. Salesforce users sync 50,000+ leads weekly. Territory assignments flow back to your CRM automatically without manual exports. |
| Spatial Analysis | Use radius mapping, lasso selection, and proximity analysis to segment data geographically. Calculate distances between locations instantly. Export points within any boundary. Filter results by category, number range, date, or custom criteria with real-time map updates. |
| Enterprise Clients | Trusted by Amazon, General Electric, Coca-Cola, US Department of Energy, Stanford Hospital, Capital One, and Harvard Business School. Organizations across government, healthcare, retail, finance, and manufacturing rely on Maptive for mission-critical spatial decisions. |
Your Data Has a Story You Haven't Seen Yet
Upload your data and watch 200,000 locations render in minutes. Maptive's WebGL engine keeps everything smooth while you zoom, filter, and explore. No GIS training required. No software to install.


Create Sales Territories
Build sales territories with custom boundaries or zip codes, then aggregate sales and demographic data to guide smarter planning.

Route Optimization
Save time with optimized routes across up to 73 stops, complete with exportable turn-by-turn navigation for field teams and drivers.

Map Radius Tool
Define areas with a simple radius, then export locations or send them directly into route planning and directions.

Colored Marker Grouping
Bring clarity to data by grouping markers by category, instantly visualizing spreadsheet values with dynamic color coding.

Demographic Maps
Integrate census data from the U.S. and Canada to evaluate population density, income levels, age groups, and more.

Heat Map Generator
Visualize performance, density, or demographics with heat maps that transform raw numbers into clear, presentation-ready insights.

Drawing Tool
Highlight key areas with shapes, labels, text, or icons to make maps more informative for reports and client presentations.

Drive Time Polygons
Measure reach with polygons that display how far teams can travel within specific drive times, expressed in hours and minutes.

Your Reps Deserve Territories That Make Sense
Unbalanced territories burn out your best people and let others coast. Maptive’s algorithm factors drive times, customer density, workload, and 7 other constraints to build fair territories in an afternoon instead of two weeks.
Companies report 75% faster planning and 15% revenue growth after switching. Every rep gets a territory they can actually manage and profit from.
Your Routes Are Costing More Than You Think
Every inefficient route eats margin. Maptive optimizes up to 73 stops per trip using Google’s routing engine, cutting windshield time so your team can make more calls.
Field teams report 18% fuel savings and 22% more daily service calls. Export directions to any mobile device and reroute live when priorities shift.


You'll Talk to a Real Person Here
Maptive’s US-based support team picks up when you call. No bots. No scripts. Mapping experts who understand spatial analysis respond in under 15 minutes and resolve most issues same-day.
Need help cleaning messy data before import? Included. Want team training? Book a session. Every plan gets the same 9.7/10 rated support regardless of price.
Pick Your Next Location With Data Behind It
Guessing on site selection gets expensive fast. Maptive overlays 50+ Census variables and 100,000+ data layers covering income, spending patterns, and population density at the ZIP code and block group level.
See exactly who lives near a potential site before you sign a lease. Demographic intelligence removes the gamble from expansion decisions.


Your CRM Knows Things Your Map Doesn't
When your map lags behind your CRM, you’re working with yesterday’s reality. Maptive syncs bidirectionally with Salesforce, HubSpot, Zoho, Pipedrive, and Keap, updating territories within 90 seconds of any CRM change.
50,000+ leads sync weekly for Salesforce users alone. Your sales data stays current without anyone touching a spreadsheet.
Everything Included With Every Plan

WebGL Processing Power
Process datasets with 200,000+ markers using WebGL rendering. No browser freezing, no special hardware, no waiting. Your map stays responsive.

Drive Time Polygons
Draw drive time polygons up to 8 hours using real traffic data. Service area boundaries reflect actual road networks, not radius guesses.

Multi-Variable Grouping
Color-code markers by one field while sizing by another. Multi-variable grouping reveals patterns that single-dimension maps miss entirely.

High-Resolution Exports
Export maps at 5120x3200 resolution for poster printing. Generate PDFs, PNGs, and embeddable HTML with control over legends and annotations.

Lasso Selection Tool
Use lasso selection to draw freeform boundaries around any cluster of points. Edit data, export segments, or plan routes for irregular areas.

Preloaded Boundaries
Access 43,000+ US ZIP codes, all counties, Canadian provinces, and UK postcodes preloaded. Map by geographic identifier without extra imports.

Enterprise Security
256-bit SSL encryption covers data in transit and at rest. Two-factor authentication, SSO, and role-based access meet enterprise security needs.

Human Support
Talk to mapping experts, not bots. Support responds in under 15 minutes with a 9.7/10 G2 quality score. Same-day resolution for most requests.